New Partnership

We're always excited when we embark on new partnerships with vendors, customers & clients, but this recent partnership is different...exciting, and different, and we're excited to share the news with you.

First, some history...

The Center of Family Love, located in Okarche, Oklahoma, serves as a safe haven and home for over 117 developmentally challenged adults of all ages and abilities. Now in their 30th year, CFL provides a true continuum of care for the challenged adult.

Recently Heritage was set up as a work environment enclave for CFL residents. What does this mean? Well, as an enclave CFL residents come to Heritage to work, and work right alongside Heritage fulfillment employees kitting items and fulfilling certain projects when appropriate. A CFL job coach is assigned to encourage the employees and to ensure that projects and tasks are being completed.

Now for some good ol' fashioned quotes...

David Hardin is Director of Vocational Services at CFL and believes it’s a perfect situation for their folks to work. He said, “It gives them self confidence and makes them excited to come to work each day.”

(This picture was taken when David Hardin & Larry Smith came out to visit the CFL residents working at Heritage.)

Larry Smith, State Use Administrator and Contracting Officer, is pleased with the partnership as well, and said “The CFL residents are happy at Heritage; it brings joy to us knowing that they’re happy and thriving in a safe work environment.”

The enclave partnership between CFL and Heritage is rapidly growing as new projects arrive each week. Curtis Jones, our VP of Sales at Heritage, said “I’m excited to see what opportunities become available for our CFL team, they are capable, meticulous, and are clearly devoted to the work they do! They’re encouraging our employees just as much as we’re encouraging them.”

Ad Club - Heritage Style

Heritage sponsored the monthly OKC Ad Club meeting this past Wednesday. Kent Dean (the guest speaker) is a 22-year veteran of the advertising industry and is also a Licensed Facilitator for True Colors™ . His seminar, Improving Workplace Communication... or Why Do I Have to Work With Freakin' Aliens, was great! We left saying things like, "oh, girl.....you are SO gold!" and "I'm blue, hug me, hug me!" I guess you'd have to be there, to get it. Sorry.

We decided since we were going to be at a True Colors workshop folks should actually get to color! So we had a little coloring contest, winner receives a $100 VISA check card.

We had some great honorable mentions, like...


and...

and...

(I don't think this one was colored with crayons, but we let them enter anyway, just cuz we like them!)

but, there could only be one winner.

The winner is...

Brett Grimes from Third Degree! Great job Brett. I'm so blue I wanna hug you right now!

We also had folks fill out a quick survey online to win another $100 VISA check card, and the lucky winner was Jill Brown with Tierra Media Group! Congrats Jill!

Thanks to all who participated!

Santa voted, did you?

Once Santa heard how cool our Christmas card campaign was he jumped on board and texted in his vote as well!

The results are in...

(drum roll please......)

The Ronald McDonald House received 23% of the votes
Regional Food Bank of OK received 36% of the votes
Infant Crisis Services received 41% of the votes

Each of these fine organizations will receive a portion of our donation based on the percentage of votes they received! (We will be hand delivering checks next week...I'm sure there will be a blog post and pictures in the near future.)

Thank you to everyone who voted...as you can see, your vote counts!

Merry Texting...

For our Christmas gift this year, we wanted to make a cash donation to a charity that’s making a difference in Oklahoma. When we sat down to make out our list we narrowed it down to three charities that just rock! Infant Crisis Services, The Regional Food Bank of Oklahoma, and The OKC Ronald McDonald House. At this point, we couldn’t pick WHO would receive the gift…so we decided to let our customers vote! (That's where you come in.)

The organization with the most votes will get the largest part of the donation! So get out your phones and text away…

To vote for Infant Crisis Services Text ICS to 67664
To vote for Regional Food Bank text RFB to 67664
To vote for Ronald McDonald House text RMH to 67664

Voting ends December 30th ~ text your vote now! Anyone can vote, but only one vote per person please!


Our Christmas card was accompanied by an adorable Santa. Santa was digitally printed and then die cut, you just slide the two Santa’s together and he stands right up!



(I have about 70 in my office…they’re just so cute, I might leave them out ‘til June!)


Merry Christmas from all of us at Heritage!

You're doing fine Oklahoma...

As you know, the State of Oklahoma is changing! It’s wonderful to see all the changes to the landscape as well as streets, highways, buildings, historic areas…everything! But, did you also know it’s changing virtually too?

We recently started managing the Oklahoma Department of Tourisms website Okie Boutique! Super cute name.

(Click here to see just how cute it is!)

It’s a site for anyone who loves the State of Oklahoma, and how can you not love a state that has wind that comes sweeping through the plains?

There’s tons of cool stuff on the site, but we’re a little partial to the gift boxes! I know you haven’t finished your holiday shopping??

Well here’s your opportunity to customize a gift box with Made in Oklahoma foods and other Oklahoma-inspired gifts. The Oklahoma gift boxes are the perfect gift for teachers, clients, speakers, or anyone else on your list. Once you’ve selected the items you want in your gift basket we package it up all purdy (come on that’s Okie slang for pretty, you know that) and ship it out. So take a minute and go check it out…you know you want to!

I just can’t end this post without saying…

You're doin' fine, Oklahoma! Oklahoma O-K-L - A - H - O - M - A OKLAHOMA! Yeeow!

(You’re going to be humming that all day now – hey, it’s better than Grandma got Run over by a Reindeer!)

Fight Like a Girl!

You already know we love those folks over at INTEGRIS! We’ve been managing their company store for a while now but recently we were contacted about a new program for them. INTEGRIS Women's Health Services wanted to raise breast cancer awareness. They were on a bit of a time crunch, and wanted t-shirts printed to offer to their employees. We got the ball rollin’ and produced these adorable pink shirts…


with the title “Fight Like a Girl”. The shirts were going to be available for 10 days online and no one realized how popular they were going to be! Well 10 days, and 2700 shirts later, we thought “hmmmmm, I guess they liked ‘em!” We did a reorder and in one week another 1200 were sold! Even the guys were ordering them for their wives, it was a successful campaign to say the least!

Heritage is making a donation to the Susan G. Komen foundation on behalf of all INTEGRIS Health Employees.

Great job INTEGRIS – Go pink!

Apple a Day

Recently we decided to try a little direct mail campaign for Heritage! (We wanted to try out some new solutions and track the response rate of the direct mail as well.) At Heritage we have to be able to show our customers, first hand, what's working and what's not when it comes to direct mail. (Studies online show that most campaigns that involve variable data text & imaging can receive more than 19% response rate, as opposed to those using no variable data at only 1% response rate. We had to prove it!)


Our "Sweet Smell of Success" campaign launched a few weeks ago. The piece was designed using variable data text, and looked like an iPad. Once opened, the recipient was asked to "scratch the apple" if they smelled the apple scent they were sent to a website to enter our contest for a iPad give-a-way! Let the scratching begin....

Obviously, we used a green apple scent on the apple, and it smelled great!!! (Made me want some green apple Jolly Ranchers each time I smelled it!) We sent out 489 pieces, and got an overwhelming response rate of 22%! Woo-hoo!

We collected our responses and did a good-ol'-fashioned drawing. This is Tim, he's one of our expert variable data gurus....so we thought he'd be perfect to draw out our winning name. All the names went in....

and our lucky winner was....

Marla Stebens from Pioneer Telephone in Kingfisher, Oklahoma!

She was so fun and so excited she won! (We were excited too!)

We took her some yummy apple treats from Panera Bread!
Oh....and we took her a 3G iPad! (I tried to give her the empty box, but she didn't fall for it!)

Adding personalized creative elements to your direct mail campaigns, such as variable data text & images, scented inks, and scratch-off foils WILL:

• Create immediate emotional engagement with the recipient
• Improve Response Rates & ROI
• Increase campaign recall and brand awareness

SO....are you ready to make your competition green with envy? We can help!